STRATEGY & POSITIONING |
|
CORPORATE IDENTITY DEVELOPMENT |
Market Positioning
|
1
|
Corporate
Identity Concept
& Design |
Branding |
2 |
Brand
/
Corporate ID |
Brand Strategy |
3 |
Logo Design |
Brand
Positioning |
4 |
Business Stationery Design |
Brand Value Definition |
5 |
Naming and Name Architecture |
Business Strategy |
6 |
Implementation Programmås |
Strategy Coordination |
7 |
Stationery |
Name Development |
8 |
Annual Reports |
Trademark Registration |
9 |
|
Copywriting |
10 |
|
BRANDING & PACKAGING,
RETAIL ENVIRONMENT
|
|
COMMUNICETIONS MATERIALS
|
Product Packaging
|
1
|
Corporate Literature |
Packaging Innovations |
2 |
Marketing Materials |
|
Packaging
Design |
3 |
Catalogue Design |
Permanent Exhibitions |
4 |
Brochure Design |
Naming |
5 |
Sales
Promotion Materials |
Graphic Arts and 3D |
6 |
Sales
&
Product Literature |
Brand Site Design |
7 |
Collateral Design |
New Product Development |
8 |
Pos Design |
Structural Design |
9 |
Direct Mail |
Point-of-Purchase Displays |
10 |
|
Retail Design |
11 |
|
International Packaging Implementation |
12
|
|
|
ADVERTISING
|
|
PUBLIC RELATIONS |
Newspapers and Magazines
|
1
|
Publication Search
|
Poster vehicle and Signage |
2 |
Press Releases |
Radio and Television |
3 |
Exhibition Services |
Direct Mail |
4 |
PR Campaign |
Door Drops and Inserts |
5 |
|
Leafleting |
6 |
|
MARKETING & RESEARCH
|
|
INTERACTIVE
|
Focus Groups
|
1
|
Web
Site Design and Development
|
Surveys |
2 |
Web Marketing |
Marketing Research |
3 |
Web Promotion |
Quantitative Research |
4 |
Audio Visual |
Qualitative Research |
5 |
Presentation Multimedia |
|
6 |
Digital Media
|
|
